Geotourism is a new sector in Brazil, as the country aims to exploit its geological and geomorphological heritage. It allows local communities to develop sustainable economic activities which help to conserve regional biodiversity, historical artefacts and local culture.At the same time it encourages tourists to learn more about geological and geomorphological processes, both past and present. Explaining that landscapes are not static but dynamic helps tourists to understand geodiversity and geoconservation.
Tourism is economically important to the Ubatuba region of São Paulo state. Tourists may not understand the geodiversity of Ubatuba, but they visit the area because of its natural attractions. Over 80% of tourists come between December and March, and this concentration of visitors has caused footpath degradation. This case study shows how an understanding of geomorphology can help with the development of sustainable tourism.
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