Skip to main content

This link is exclusively for students and staff members within this organisation.

Unauthorised use will lead to account termination.

Previous

Going, going, gone: the allocative power of auctions

Next

Making the transition to undergraduate study

Digital platforms and the implications of network externalities

In this article, Jon Guest and Matt Olczak examine some of the key features of competition in digital platforms such as Google and Facebook, and discuss whether we should be concerned about the dominating characteristics of a few large players

competition, markets, externalities, monopoly

Production in economic theory is often presented as a vertical supply chain.Inputs are transformed along the chain before being sold on to final buyers. Take the example of coffee in Figure 1. The processors purchase coffee berries from the farmers and remove the pulpy fruit to leave the beans. They then go through a roasting process before they sell the beans to the distributors. Cafés purchase the coffee beans from the distributors and sell the final cup of coffee to consumers.

Your organisation does not have access to this article.

Sign up today to give your students the edge they need to achieve their best grades with subject expertise

Subscribe

Previous

Going, going, gone: the allocative power of auctions

Next

Making the transition to undergraduate study

Related articles: