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Can anyone rival Tesla?

CASE STUDY

Super 8

Phil Waterhouse explains the success of hotel chain Super 8

A Super 8 hotel in Colorado, USA
© Marek Slusarczyk/Alamy Stock Photo

This case study is relevant to the following topics in the AQA, Edexcel, OCR and WJEC/Eduqas A-level specifications:

■ Porter’s strategic matrix – cost leadership

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Can anyone rival Tesla?

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