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Ten things you need to know about Charles Handy

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Lean production

CASE STUDY

Marvel and Star Wars

Disney’s cash cows

Cash cows can arguably lead to a loss of creativity, but they make for marvellous business

This case study is relevant to the following topics in the AQA, Edexcel, OCR and WJEC/Eduqas A-level specifications:

■ marketing strategies

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Previous

Ten things you need to know about Charles Handy

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Lean production

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