Skip to main content

This link is exclusively for students and staff members within this organisation.

Unauthorised use will lead to account termination.

Previous

AQA multiple-choice practice questions

Next

Ten things you need to know about strategy

case study

Anta

Phil Waterhouse provides a case study on the up-and-coming Chinese sportswear brand

Klay Thompson (right) wearing Anta shoes

This case study is relevant to the following topics in the AQA, Edexcel, OCR and WJEC/Eduqas A-level specifications:

■ global branding

Your organisation does not have access to this article.

Sign up today to give your students the edge they need to achieve their best grades with subject expertise

Subscribe

Previous

AQA multiple-choice practice questions

Next

Ten things you need to know about strategy

Related articles: