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Building a business: Scoop at 6

starting a business

Business start-up

Rafferty’s Cafe

Yvette McFadden explores the challenges faced by an artisan coffee shop looking to create the right blend between profit levels and community values

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Robin Kell got the idea to open up a neighbourhood cafe after his wife Verity complained about the lack of quality coffee shops in their town, Sevenoaks. As a new mum, she longed for a local cafe where she could enjoy a wellbrewed cup of coffee and relax with her son, Rafferty.

Launching a business is risky, with as many as one in three start-ups failing. However, Robin was convinced that there was demand for a local, independent coffee shop where the values of good food and coffee were as important as profit. He named the cafe after Rafferty to communicate the family environment that they were keen to create.

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Building a business: Scoop at 6

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